The Ultimate Guide to Winning Over Vendors with Virtual Tours

For real estate professionals, convincing clients to invest in marketing can be challenging. When introducing innovative tools like Virtual Tours, it’s crucial to have effective strategies to demonstrate their value. This guide outlines a proven process used by successful agents and property managers to excite vendors about the benefits of Virtual Tours.

The Foolproof Proces

Start with a visual

Show, don’t just tell. Use your Little Hinges’ Vendor Portal to showcase the power of virtual tours:

• Demonstrate visitor numbers to virtual open homes
• Highlight repeat viewers
• Show the global reach of property viewings

Tip: Access your vendor portal via the share link icon in your dashboard’s top right corner.

Say it with stats

Let the numbers do t

• Real estate listings with more visual content (like video) receive 403% more inquiries compared to those without video (Matterport)
• Properties with virtual tours receive 49% more qualified leads (apartments.com)
• Buyers are 60% more likely to email an agent and 95% more likely to call an agent when listings include a virtual tour (realestate.com.au)
• Listings with virtual tours sell an average of 10 days faster and for $50,100 more than comparable homes (redfin.com)

Drop a stat or two into the conversation to show that the very best agents are recommending virtual tours to get homes sold and rented faster and for significantly more money.

Share success stories

Nothing convinces like real results:

• Use case studies for first-timers (find examples here)
• Present your previous virtual tour successes
• Share your vendor dashboard data

Reinforce Your Expertise

Remind vendors why they chose you:

• Reference your ratings on platforms like Rate My Agent
• Highlight your industry expertise
• Emphasise your commitment to achieving the best results

What Industry Leaders Are Saying

“Virtual tours are as essential as listing on the right portals. They open the property to the whole market, allowing 24/7 viewing. When people request an inspection, we know they’re serious.”

Antony Thompson, Blac Property Group–

“Vendors are really willing to trial new technology in the face of potential lockdowns, and I’m also able to demonstrate the excellent results we’ve had with sight unseen buyers via the Little Hinges portal.”

– Glen Williams, Ray White Surfers Paradise

“Many of our potential purchasers in the senior demographic were too anxious to leave their homes, especially for things like property inspections. Consumer sentiment, combined with the latest insights into how media consumption habits had changed during COVID, meant we wanted to provide new, more engaging online experiences for our customers.”

– Tully Kuss-Patterson, Retirement Queensland Marketing Manager, Stockland Property Group

Ready to get started? Book a virtual tour for your next listing today.